Newmarket, Ontario (Head Office)
1175 Stellar Drive, Unit #5
Newmarket, ON L3Y 7B8
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- Sat10:00am–4:00pm
- SunClosed
$0.00 CAD
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General Hydroponics FloraNova Grow is a concentrated one-part base fertilizer formulated for vegetative growth, supporting early development and structural growth in a single-bottle nutrient.
The guaranteed analysis is NPK 7-4-10, delivering a balanced mix of primary nutrients plus a built-in micronutrient and trace element profile. FloraNova Grow is widely used as a straightforward base nutrient when the goal is consistent vegetative feeding without a multi-part mixing routine.
A key feature of the FloraNova line is its high-density suspension format, designed to deliver a strong nutrient profile in a concentrated formula. FloraNova Grow is also positioned for stable use across a range of growing conditions, making it a common choice for growers who want a dependable one-part veg nutrient.
Compatible with hydroponics, soilless mixes, and soil-based gardens, including media such as rockwool, coco coir, peat-lite mixes, potting mixes, in-ground soil, and water culture systems. Ideal for growers looking for a General Hydroponics one-part veg nutrient with 7-4-10 analysis for routine feeding from seedling and early growth through full vegetative development.
Step-by-step mixing and feeding instructions for General Hydroponics Flora Nova Grow - 1 Quart.
Fill your reservoir or watering container with clean, room-temperature water first. Shake the bottle of General Hydroponics Flora Nova Grow - 1 Quart well before every use. Using the feeding schedule below, measure the recommended dose and add it directly to the water while stirring. Allow the solution to mix fully before adding any other fertilizers, additives, or supplements.
Always add nutrients to water — not the other way around. Mix thoroughly between products to ensure an even, stable nutrient solution.
Vegetative stage — Flora Nova
Flowering stage — Flora Nova
Warning – Important Safety Information
This product may cause mild skin irritation and eye irritation. Avoid unnecessary contact with skin, eyes, and clothing. Use only as directed.
General safety precautions
Read and follow all instructions on the product label and any accompanying documentation before use. Keep out of reach of children and pets. Do not ingest. Avoid breathing vapours, mist, or dust that may be generated during handling or use.
Wear appropriate personal protective equipment (PPE), such as protective gloves, long sleeves, long pants and closed-toe footwear. When there is a risk of splashing or airborne particles, use safety glasses or other suitable eye and face protection.
First aid – skin contact
IF ON SKIN OR HAIR: Remove contaminated clothing immediately. Rinse skin with clean water for several minutes, then wash with mild soap and water. If irritation or redness develops and persists, seek medical attention. Wash contaminated clothing before reuse.
First aid – eye contact
IF IN EYES: Rinse cautiously with clean water for several minutes, keeping eyelids open. Remove contact lenses if present and easy to do. Continue rinsing. If irritation persists, obtain medical advice.
First aid – ingestion and inhalation
IF SWALLOWED: Rinse mouth thoroughly with water. Do not induce vomiting unless instructed by a medical professional. Seek medical attention if you feel unwell.
IF INHALED: Move the person to fresh air and keep them comfortable for breathing. If coughing, breathing difficulty, dizziness or other symptoms occur, seek medical assistance.
Storage and handling
Store this product in its original closed container, in a cool, dry and well-ventilated area. Protect from extreme temperatures and direct sunlight. Keep container tightly sealed when not in use.
Avoid release to drains, natural waterways or outdoor soil. Dispose of unused product and empty containers in accordance with local regulations and the directions on the label.
Important: If medical advice is needed, keep the product label or container available. Always follow the specific instructions and safety recommendations provided by the manufacturer. This safety notice is intended as general guidance and does not replace official label directions or documentation.
| Total Nitrogen (N) | 7.0% |
|---|---|
| Available Phosphate (P2O5) | 4.0% |
| Soluble Potash (K2O) | 10.0% |
| Calcium (Ca) | 4.0% |
| Total Magnesium (Mg) | 1.5% |
| Sulfur (S) | 2.0% |
| Boron (B) | 0.01% |
| Chlorine (Cl) | 0.01% |
| Chelated Copper (Cu) | 0.01% |
| Chelated Iron (Fe) | 0.1% |
| Chelated Manganese (Mn) | 0.03% |
| Molybdenum (Mo) | 0.003% |
| Chelated Zinc (Zn) | 0.02% |
| EDTA (Chelating Agent) | 0.31% |
| DTPA (Chelating Agent) | 0.7% |
Even in tiny amounts, molybdenum is crucial because it helps plants convert absorbed nitrogen, especially nitrate, into forms they can actually use to build new growth. That makes ammonium molybdate unique from many other micronutrient sources: it supports nitrogen-use efficiency, so a shortage can make plants look nitrogen-deficient even when feeding is adequate, leading to slow growth, pale leaves, and weak vigor unless the bottleneck is fixed.
Ammonium phosphate is unique because it delivers phosphorus alongside ammonium nitrogen, which can slightly lower pH right at the root surface and help plants access phosphorus more efficiently. That matters because phosphorus fuels root energy and early establishment, while ammonium supports immediate growth, making this ingredient especially useful for strong starts when used in balanced amounts.
Available Phosphate (P₂O₅) supports root development, energy transfer, and early structural growth by providing a form of phosphorus that plants can absorb and use quickly.
Boron is essential because it stabilizes cell walls, supports root and shoot growth, and regulates sugar movement throughout the plant. What makes boron unique is its limited mobility and extremely narrow range between deficiency and excess, which causes new growth to show symptoms rapidly when levels fall out of balance.
Calcium is important because it builds and stabilizes plant cells as they form, acting as the structural support that keeps new growth strong and functional. Unlike other nutrients that drive color or speed of growth, calcium’s role is unique because it controls cell wall strength and membrane stability, making it essential for healthy roots, shoots, and long-term plant resilience rather than quick visual results.
Calcium nitrate is important because it supplies calcium in a fast, highly available form that supports strong new growth and healthy root tips, while also providing nitrate nitrogen for steady, usable growth energy. It’s unique because it delivers calcium together with nitrate nitrogen, making it especially effective during rapid growth phases when plants need both structure-building calcium and immediately available nitrogen at the same time.
Chelated copper is important because it supports key enzyme systems that drive energy flow, strong tissue formation, and healthy new growth, while chelation keeps copper available and stable in the root zone. It’s unique because plants need it in extremely small amounts and it can become unavailable or toxic more easily than many other micronutrients, so chelated forms help deliver precise, predictable copper without big swings.
Chelated iron is important because it keeps iron usable for plants even when growing conditions would normally lock iron out, helping prevent the classic yellow-new-leaf symptom caused by low chlorophyll production. It is unique from other iron sources because the chelation protects iron from becoming insoluble, making it a more reliable way to correct iron-related chlorosis when regular iron can fail.
Chelated manganese is important because it keeps manganese available for photosynthesis and enzyme activity even when pH or water chemistry would normally lock it out, and it’s unique from similar micronutrients because it strongly supports the plant’s energy-processing systems that drive healthy, resilient new growth.
Chelated zinc is important because it keeps zinc available for uptake even when pH or root-zone conditions would normally lock zinc out, helping plants form normal-sized, healthy new growth—something that makes zinc uniquely different from many other nutrients that mainly affect older leaves or simple leaf color changes.
Chlorine, mainly as chloride (Cl⁻), helps plants control water balance and stomata function, supporting steady leaf pressure and efficient photosynthesis, and it’s unique from many nutrients because deficiency is rare while excess buildup is a more common risk that shows up as leaf-edge burn and salt stress.
Cobalt sulfate supplies trace cobalt, which is especially important for legumes because it supports efficient root nodule function and nitrogen-fixing biology. It’s unique because it works in extremely small amounts and can shift from helpful to stressful if overapplied, so careful measurement and timing matter.
Copper EDTA helps keep copper dissolved and available to roots longer, so plants can absorb it more consistently when copper would otherwise tie up in the growing medium. It’s important because copper supports enzyme activity and healthy new growth, and it’s unique because the chelate improves predictability while allowing very small, controlled copper dosing.
DTPA is important because it keeps micronutrients like iron, zinc, and manganese dissolved and plant-available instead of getting locked up by pH and root-zone reactions, helping prevent “hidden” deficiencies. It’s unique because it doesn’t feed the plant directly—its special role is stabilizing metal micronutrients in solution, making uptake more reliable in conditions where those nutrients commonly become unavailable.
EDTA chelation is important because it helps key micronutrients stay dissolved and available for roots instead of reacting, precipitating, or becoming locked out, which prevents common deficiency symptoms like pale new growth. It’s unique because it offers dependable micronutrient stability in mildly acidic growing conditions, making it especially useful for consistent feeding when pH is already well-managed.
Molybdenum is important because it helps plants convert nitrogen into usable building blocks for chlorophyll and growth, and it’s unique from many nutrients because it mainly supports enzyme-driven “nutrient use” rather than directly building plant tissue.
Soluble potash (K2O) is important because it helps plants control water use, move sugars to new growth and fruit, and build stronger, higher-quality structure under stress. It’s unique from many other nutrients because it acts more like a regulator and transport helper than a direct “building material,” so the biggest benefits show up as steadier growth, stronger stems, and better finishing instead of just bigger leaves.
Sulfur is important because plants need it to build key amino acids and proteins that drive real growth, strong structure, and efficient use of nitrogen, making it uniquely different from “look-alike” nutrients that may change leaf color without supporting the plant’s core building process.
Total magnesium is important because magnesium powers chlorophyll and energy use, helping plants stay green, turn light into growth, and use other nutrients efficiently—and it’s unique because its problems often come from nutrient balance and uptake competition, not just a simple shortage.
Total Nitrogen is important because it directly drives leafy growth, chlorophyll production, and overall growth speed, which sets the pace for the entire plant. It’s unique because the “total” number can include different nitrogen forms that behave differently in the root zone, meaning the same total amount can produce very different results depending on the nitrogen type and plant stage.
Iron DTPA keeps iron dissolved and available in the root zone so plants can build chlorophyll properly in new leaves, which is why it’s so effective for yellowing at the growing tips. It’s unique because the DTPA chelate protects iron from becoming tied up as quickly as many non-chelated sources, making it a dependable fix when pH drift or water alkalinity would otherwise cause iron lockout.
Iron EDTA keeps iron dissolved and available long enough for roots to absorb it, which is why it can quickly improve new growth color when iron is tied up in the root zone. It’s unique because the EDTA chelate balances stability and accessibility, making iron more reliably usable in mildly acidic to near-neutral conditions compared to many non-chelated iron forms.
Magnesium sulfate supplies magnesium for chlorophyll and sugar movement plus sulfur for protein building, helping plants stay efficient and green during high-demand growth. It’s unique because it adds magnesium without extra nitrogen or calcium, so it corrects magnesium issues with fewer side effects when balance is the real goal.
Manganese EDTA is unique because the EDTA chelate keeps manganese stable and more available during delivery, helping plants absorb it more reliably when manganese would otherwise lock up. This matters because manganese drives key enzyme functions tied to photosynthesis and healthy new growth, so consistent availability can prevent pale, chlorotic young leaves and stalled vigor.
Monopotassium phosphate provides fast phosphorus and potassium that support energy use, nutrient flow, and bloom development without adding nitrogen, so it helps flowering progress cleanly without pushing extra leafy growth. It’s unique because it delivers a focused PK boost in a highly soluble form, which can correct stage-related demand quickly, but it must be used carefully to avoid potassium-heavy imbalances that can block calcium and magnesium uptake.
Potassium borate supplies boron in a concentrated form that helps plants build strong new tissues and move sugars into growing tips, flowers, and developing fruit, which is why it can improve new growth quality and reproductive performance when boron is low. It’s unique because it delivers boron as a borate salt while also adding a small potassium contribution, so it can correct a micronutrient gap while slightly influencing overall nutrient balance.
Yes, potassium chloride can cause leaf tip and edge burn in potted plants because it raises root-zone salinity quickly and adds chloride that can build up over time. It’s important and unique because it delivers potassium in a very concentrated salt form, so small dosing mistakes or poor flushing can create stress even when potassium itself is beneficial.
Potassium nitrate is often better for quick correction when the plant needs both potassium and fast nitrate nitrogen, because it dissolves cleanly and is taken up quickly, unlike potassium sources that don’t supply nitrogen. It’s unique because it can restore leaf color and growth momentum while also improving water regulation, but it can backfire if nitrogen is already high or if salt levels are already stressing the roots.
Zinc EDTA is important because it keeps zinc available in the root zone when pH or water chemistry would normally tie zinc up, helping new growth develop normally before deficiency symptoms get worse. It’s unique from other zinc forms because the EDTA chelate shields zinc in solution, making delivery more consistent when conditions are not ideal.

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